cover story featuring SOPHIE WILDE
I can’t believe we’re heading into 2025—it sounds like a time so far, far away in the future, with flying cars, meals in sachet form and everyone wearing severe utilitarian uniforms. And yet, here we are with almost a quarter of a century behind us and more than a crater full of trends, It buys and fashion moments that have indelibly marked the landscape. In our Winter Issue 2024, writer Victoria Moss documents the standout memories from each year, and I’d love to know—which ones did you remember?
This issue isn’t all about looking back though, as the team at Who What Wear UK is keen to move forward too. In our exclusive shoot and interview, we profile Sophie Wilde, an actress whose star is on the ascent, featuring alongside Nicole Kidman in Babygirl, a new movie that is definitively not your average Christmas release but potentially the most erotic and complex film in recent history.
Our editors have jumped into planning mode, sharing their beauty mood boards for the year ahead, whilst we also take early dibs in the fashion department as to 2025’s cult buys via The It List. So, whether you’re feeling reflective or want to ring in the new, this content line-up has it all.
As always, thank you for reading.
hannah almassi
editor-in-chief
10 editors on their 2025
beauty moodboards
Select your vibe.
SOPHIE WILDE IS in the fast lane—
NEXT STOP: STARDOM
And she's totally laid back about it.
ICONIC FASHION MOMENTS
next year's cult buys
2025 BEAUTY MOODBOARDS
the cover
on
kristen stewart is calling the shots
The Love Lies Bleeding star joins fellow actor-turned-director Riley Keough in conversation for our March cover.
THE MOST ICONIC FASHION MOMENTS
FROM THE PAST 25 YEARS
How many can you remember?
Fashion House Fragrances: Introducing the 7
Most Luxurious Scents
Icons in the making.
Stop! It’s Your
Ultimate New-Season Shopping Guide
Only key buys need apply.
How to Autumn in 10 of the World's Chicest Cities
Insights from stylish dwellers in Paris, New York and more.
the next cult buys
are all on the it list
2025 predictions incoming.
